Plural Thinking: A New Fund Is Recruiting Seasoned Entrepreneurs To Build A Scalable European VC Platform

“In the U.S.,, 60 percent of V.C.s have run companies themselves,” says Sten Tamkivi. “In Europe, that figure is just 8 %.”

Tamkivi is the co-founder and founder of Plural Platform, a V.C. fund that draws on the knowledge and experience of those who have established and managed successful companies to provide an opportunity for value-added financing geared towards (mainly) European startups. The primary goal is to build a scalable V.C. platform.

What does that mean in the real-world? Tamkivi was part of the Skype executive team in the beginning and joined around one year into the business’s development and later was later co-founder of Teleport, a software company specializing in relocation. Teleport. Since then, he’s held various positions in the boardroom and as an advisor, as well as a fervent investor and a prominent player within Estonia’s innovation community.

Plural Thinking: A New Fund Is Recruiting Seasoned Entrepreneurs To Build A Scalable European VC Platform
Plural Thinking: A New Fund Is Recruiting Seasoned Entrepreneurs To Build A Scalable European VC Platform

This year June, Tamkivi, Ian Hogarth, Taavet Hinrikus, & Khaled Helioui, all seasoned tech industry executives and founders, started Plural as an early-stage fund. From there, they hope to inspire more entrepreneurs to join the board to invest in venture expansion.

Making Itself Useful

It is mentioned that Europe is becoming increasingly saturated with regional and local V.C.s. So what is it that can make Plural distinct?

“We’ve spoken to many startup founders and asked them to tell us who was their most useful investors,” Tamkivi adds. “Often, the investor can provide the right help at the right time.”

In this way, Plural’s investors are available when assistance is needed. In this instance, Tamkivi suggests that the Plural investor could help entrepreneurs navigate the legal aspects of making an agreement concerning I.P. if a project gets taken over by an institution of higher learning. This is something other than what a V.C. with experience creating a business would need to be involved in. However, it must be noted that they could use their contacts book to find the proper expert assistance from other sources.

The March Of The Unemployables

Plural’s entrepreneur-investor team is expected to invest in up to five deals per year, with people within the group taking on a leadership role on projects they are enthusiastic about or involved in. Since much dedication is needed, Tamkivi recognizes that a Plural model is only an option for some. However, he sees the kind of businessman who would take advantage of throwing up their sleeves and participating.

He often refers to Plural’s investors in entrepreneurship in terms of “the unemployable.” Or, they may not be inclined to be employed in corporate or longer-term roles in startup companies. Still, they are interested in aiding develop young companies.

According to him, some might take up Plural as full-time employees. Others may be more cautious, first engaging in a handful of deals to determine if the idea is compatible with their personal preferences and goals.

The plural can draw investors that will assist the fund in achieving its goal of delivering the most scaleable V.C. platform. It will expand as more investors join the platform, sharing their expertise and experience with the venue,

Investment Strategy

What does this mean for investment strategies? In the event of making assumptions about entrepreneurs, they can be opinionated. It is possible to develop an online platform with a cohesive system based on a group of individuals with widely divergent opinions and strongly stated opinions on what makes an investment or company a good one. According to Tamkivi, the Plural is highly flexible in this area.

“We don’t have a thesis,” Tamkivi says. The investment will likely reflect the desires of the partners. Tamkivi is a specialist with a concentration on Web3 and has been the leader in the investments made with Ready Player Me (metaverse-ready avatars), NFTPort, and Koos. A.I. social and environmental issues are among the areas of interest that the others in partnership.

The European concentration is also crucial in particular as the internet world is evolving beyond Web2 and Web2 to Web3 and a new universe of blockchain-powered websites and tokens that are not fungible that are decentralized and owned by a single entity. Of course, the metaverse emerges from the mist.

Tamkivi believes there is an opportunity to create a European model between the large-tech-dominated internet, which is the hallmark of mainly U.S. companies like Meta and Google, and the Chinese model, where there is a lot of state involvement which raises concerns about personal privacy.

There is an enormous number of things to be done, not just in constructing the infrastructure needed for Web3 but understanding how the new internet will benefit its users.

This is a significant challenge for entrepreneurs and investors in the coming months and years.

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Samatha Vale
Samatha a senior writer for HC's entertainment team. She is an entreprenuer, mother and an excellent writer. She's also an avid reader, music enthusiast and all around inquisitive person - which is just a nice way of saying she's nosy.

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