How To Match Your Business Needs To The Right Public Cloud

The advantages of cloud computing are well-known: simple to set up, typically affordable (you pay for the services you consume), and highly flexible. Additionally, you do not have to make an upfront investment in hardware, as the cloud service provider takes control of the maintenance and updates.

Which cloud provider is the best choice for your company: AWS, Azure, or Google Cloud?

Although all cloud providers offer the same functions, not all cloud solutions are suitable for every business. Every business has its requirements, work-related goals, and workloads, all of which must be considered when selecting a cloud service.

How do you decide on the right cloud for your company? Let’s look at the three most popular cloud providers available to assist you in making the right choice.

Amazon Web Services (AWS)

As far as market shares AWS has been the top player in the cloud over the last decade, capturing 33 percent of the market, which is more than Microsoft and Google. It’s also the longest-running cloud service with various features and tools. AWS is a formidable global reach and provides the highest level of service of the three platforms. It also releases new monthly services frequently.

AWS has the most options, services, and flexibility if speed is your top need. If you’re a startup with limited infrastructure, you might want to consider AWS for the same reasons.

AWS is user-friendly and has enterprise capabilities for servers and storage, including excellent storage options for elastic block stores (EBS) storage choices. AWS is also great for cloud-native apps and Internet of Things (IoT) devices. Take a look at AWS for computing-intensive workloads as well as microservices. Also, consider AWS’s plug-ins, features, and services to improve the security provided by the platform.

Another of the most appealing benefits is the fact that it is familiar. If your company is already accustomed to an on-premises application, AWS will likely offer an equivalent version available on the cloud.


Microsoft’s cloud-based public cloud, Azure, is tailor-made for Microsoft-centric organizations. With Azure, companies can build on their active directory and integrate their cloud infrastructure. Microsoft users are also frequently delighted by the discounts Azure provides concerning licenses.

Azure is a great way to take your company’s data to the cloud. Azure offers a great combination of software as services (SaaS) and platform as the service (PaaS) options.

Because Azure also hosts the most significant data centers in the U.S., it may be a suitable choice for businesses requiring a lower latency or a cloud close to the data centers. With Azure, you will be able to enjoy a smaller distance between the data center and cloud and an efficient and cost-effective express route.

Another reason to select Azure maybe if your company is planning to move into the cloud but isn’t ready to move to a cloud-native system completely. Consider, for instance, Azure for your front-end applications to reside on the cloud while the back-end applications remain on your premises. It is possible to keep all of your authentication rules on-premises, particularly your databases. You can then move them into the cloud.

Of the three cloud providers, Azure also has arguably the best visualization and deployment with the help of Azure Visual Studio.

Who can Google Cloud make sense for?

GCP is excellent for innovating. It is the home of Kubernetes and is a great AI (AI). It is also awe-inspiring in machine learning (ML) as well as supercomputing-on-demand.

Indeed, GCP doesn’t tend to be the most popular cloud platform for public cloud for enterprises since it’s not considered to be friendly to users. It’s not as robust than as AWS well as Azure. If your company is more concerned with the software than the platform, GCP might be the perfect option.

GCP is ideal for companies that are focused on developing apps programming, game development, and game design. It’s also suitable for companies who need the space to allow the DevOps team to build code without locking their entire infrastructure to one cloud.

With GCP, it’s all about the code. Suppose you’re looking to improve your servers for web and customer interfaces, and the platform you choose isn’t as important to the code and technological capabilities. In that case, GCP may be the most effective option.

Choosing A Public Cloud

Why are you looking to wander to the cloud? Do you want to develop new technologies, improve existing ones, or reduce costs? These are just a few issues you have to consider before selecting a public cloud service.

Every business has its own unique demands, requirements, and workloads. You are in different locations and have individual obligations to comply with our business goals. All of these elements must be required when making a choice. The most important thing to consider is the price. Many people believe that cloud computing is more affordable, but this is not always the case.

AWS, Azure, and GCP aren’t the right choice for all businesses. They’re not the best for all applications. By asking the suitable questions and identifying the most important to your business and your needs, you’ll be able to pick the right cloud for your company.

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Adam Collins
Adam writes about technology, business and economics. With master's degree in Economics, he's presented six papers in international conferences. As a solivagant in the constant state of fernweh, curiosity is the main weapon in his arsenal.

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